Panama positions itself as a leading hub for congresses and conventions in Latin America

Panama continues to strengthen its position as a leading destination for meetings, congresses, and conventions in Latin America. Thanks to its strategic location, world-class infrastructure, and strong air connectivity, the country has become one of the most competitive hubs for the meetings and events industry in the region.

In recent years, Panama has experienced sustained growth in tourism, driven in part by the expansion of the MICE segment (Meetings, Incentives, Conferences, and Exhibitions). This growth has had a direct impact on hotel occupancy, local consumption, and job creation, reinforcing the sector’s contribution to the national economy.

Connectivity and Infrastructure as Key Advantages

One of Panama’s main competitive strengths is its air connectivity. Tocumen International Airport, the main hub of the Americas, connects the country with major cities across North America, South America, the Caribbean, and Europe, making Panama an accessible and efficient destination for international events.

Additionally, the country offers modern convention centers, high-quality hotel capacity, and specialized services, allowing it to host large-scale international congresses and corporate events.

Public and Private Sector Initiatives

The consolidation of Panama as a regional hub for congresses and conventions has been supported by coordinated efforts between the public and private sectors. Initiatives led by the Panama Tourism Authority (ATP) aim to attract international events through competitive incentives and strategic promotion of the destination.

Programs such as stopover initiatives, as well as partnerships with airlines and international associations, have increased Panama’s visibility within the global meetings industry and strengthened its positioning in international rankings.

Economic Impact and Global Projection

The meetings and conventions segment represents one of the highest-spending categories within tourism, generating significant economic benefits for the country. International events hosted in Panama attract thousands of visitors annually, benefiting hotels, restaurants, transportation services, and local businesses.

With major international congresses already confirmed for the coming years, Panama continues to project itself as a reliable, competitive, and attractive destination for global events.

Looking Ahead

With its strategic geographic location, robust infrastructure, and long-term tourism vision, Panama is steadily advancing toward becoming not only a regional hub, but a global reference point for congresses, conventions, and business tourism.